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Free shipping applies only to domestic orders in the Contiguous United States totaling $150+. Returns have a $9.95 shipping label fee, which will be waived if you opt for a store credit refund.

Promotions cannot be combined for additional discounts. Accessories are excluded from any site promotion.

Items on sale with a 30% or more discount are eligible for exchange only. Exchange Only items cannot be refunded, but can be exchanged for a different size, a different item, or store credit.

Final Sale items are discounted by 50% or more, and cannot be returned or exchanged.

Men

Primo
in Roccia (1st Gen)

4.9

Rated 4.9 out of 5 stars

560 Reviews

$73.75 $295

(75% off)

$295

Color

Color Roccia (1st Gen)

Size

Only 34 left in stock

Size Guide

7

8

9

10

11

12

13

Wearing a half size? Size down for a perfect fit.

Final sale: This item cannot be returned or exchanged.

Details

The Primo is handcrafted in Italy from luxuriously soft suede in a smoky Roccia hue, then set on a comfortable, off-white rubber sole that adds nice contrast. Keep the high-top silhouette in focus by rolling up the cuffs of your pants.

Handmade in Marche, Italy
Constructed from fine Italian suede
Lined with soft Italian leather
Set on a durable Margom outsole
Fitted with a comfortable, removable insole
Finished with hand-painted edges

Shipping & Returns

Shipping

Receive free ground shipping (3-5 business days) on all orders over $150. Read more about our shipping options here.

Returns/Exchanges

This is a final sale item, returns are not accepted. Read more about our returns/exchange policy here.

Size Guide

US

7

8

9

10

11

12

13

UK

6

7

8

9

10

11

12

EU

40

41

42

43

44

45

46

We use standard US sizing on all styles.

4.9

Rated 4.9 out of 5 stars

Based on 560 reviews

99%would recommend these products

560 reviews

Sort

Renato P.
Verified Buyer
26 minutes ago
Reviewing
Primo in Canyon (1st Gen) 7 (US) / 40 (EU)
Rated 5 out of 5 stars
Awesome!
The size 7 fits me perfectly, these are wider than the new generation ones, so they fit much more comfortable, it think they are slightly bigger as well.
Quality is amazing.
Was this helpful?
George M.
Verified Buyer
Size Purchased: 10
Normal Size: 10
3 months ago
Size Purchased: 10
Normal Size: 10
Reviewing
Primo in Nero 10 (US) / 43 (EU)
Rated 5 out of 5 stars
Every pair, exceptional
I have a few different Koios and I only expected these to look and feel fantastic... I wasn't disappointed:) beautifully made shoes.
QUALITYRated 5.0 on a scale of 1 to 5
SIZINGRated 0.0 on a scale of minus 2 to 2
COMFORTRated 5.0 on a scale of 1 to 5
Was this helpful?
David K.
Verified Buyer
Size Purchased: 11
Normal Size: 11.5
3 months ago
Size Purchased: 11
Normal Size: 11.5
Reviewing
Primo in Castagna 11 (US) / 44 (EU)
Rated 5 out of 5 stars
Unique High Tops
These are a great pair of high tops and the Castagna color is awesome! My only recommendation is that they need to offer a wide option.
QUALITYRated 5.0 on a scale of 1 to 5
SIZINGRated 0.0 on a scale of minus 2 to 2
COMFORTRated 5.0 on a scale of 1 to 5
Was this helpful?
David K.
Verified Buyer
Size Purchased: 11
Normal Size: 11.5
3 months ago
Size Purchased: 11
Normal Size: 11.5
Reviewing
Primo in Charcoal 11 (US) / 44 (EU)
Rated 5 out of 5 stars
Great Pair of High Tops
The fit and overall quality of the shoes are top notch!
QUALITYRated 5.0 on a scale of 1 to 5
SIZINGRated 0.0 on a scale of minus 2 to 2
COMFORTRated 5.0 on a scale of 1 to 5
Was this helpful?
Louis C.
Verified Buyer
Size Purchased: 11
Normal Size: 10.5
3 months ago
Size Purchased: 11
Normal Size: 10.5
Reviewing
Primo in Charcoal 11 (US) / 44 (EU)
Rated 5 out of 5 stars
Very nice shoe
I have only ***** this shoe in the house so far, and must say that these shoes are very comfortable .
I also like the style and cut of the shoe, I think this shoe will be in my regular rotation.
QUALITYRated 5.0 on a scale of 1 to 5
SIZINGRated 0.0 on a scale of minus 2 to 2
COMFORTRated 5.0 on a scale of 1 to 5
Was this helpful?

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